{"id":13010,"date":"2014-01-14T17:18:38","date_gmt":"2014-01-14T16:18:38","guid":{"rendered":"http:\/\/creaerte.com\/live\/?p=13010"},"modified":"2014-01-14T17:21:09","modified_gmt":"2014-01-14T16:21:09","slug":"despreocupados-evo","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/despreocupados-evo\/","title":{"rendered":"Despreocupados, EVO"},"content":{"rendered":"<p>Desde hace unos meses, <a href=\"http:\/\/www.evobanco.com\" target=\"_blank\">EVO Banco<\/a> est\u00e1 trabajando muy duro por dejar claro que har\u00e1 lo imposible para que sus clientes duerman de un tir\u00f3n.<\/p>\n<p>Primero lanzaron una campa\u00f1a en televisi\u00f3n en la que unos mu\u00f1ecos de plastilina pasaban la noche preocupados por encontrar la mejor forma de ahorrar. M\u00e1s tarde, convirtieron su p\u00e1gina web en un lugar destinado a la relajaci\u00f3n, en el que a partir de las 22:00 h pod\u00edas tranquilizarte con v\u00eddeos de meditaci\u00f3n o sonidos de naturaleza; adem\u00e1s de su correspondiente aplicaci\u00f3n para tabletas y m\u00f3viles: appiernasuelta.<\/p>\n<p>Y lo \u00faltimo ha sido este street marketing en el que sus clientes duermen literalmente en una de sus oficinas de Madrid. En <a href=\"http:\/\/creaerte.com\" target=\"_blank\">creaerte.com<\/a> nos ha parecido una manera muy original y acertada de trasladar el mensaje.<\/p>\n<p><iframe src=\"\/\/www.youtube.com\/embed\/k_I_8j9Myvg?feature=player_detailpage\" height=\"360\" width=\"615\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Desde hace unos meses, EVO Banco est\u00e1 trabajando muy duro por dejar claro que har\u00e1 lo imposible para que sus clientes duerman de un tir\u00f3n. Primero lanzaron una campa\u00f1a en televisi\u00f3n en la que unos mu\u00f1ecos de plastilina pasaban la noche preocupados por encontrar la mejor forma de ahorrar. M\u00e1s tarde, convirtieron su p\u00e1gina web en un lugar destinado a&#8230;<\/p>\n","protected":false},"author":1,"featured_media":13014,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,323],"tags":[82,89,127,1185,6],"class_list":["post-13010","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","category-street-marketing","tag-creatividad","tag-guerrilla","tag-marca","tag-noticias","tag-publicidad","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Despreocupados, EVO - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/despreocupados-evo\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Despreocupados, EVO - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"Desde hace unos meses, EVO Banco est\u00e1 trabajando muy duro por dejar claro que har\u00e1 lo imposible para que sus clientes duerman de un tir\u00f3n. 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