{"id":15869,"date":"2014-11-06T18:44:03","date_gmt":"2014-11-06T17:44:03","guid":{"rendered":"http:\/\/creaerte.com\/live\/?p=15869"},"modified":"2014-11-06T18:44:03","modified_gmt":"2014-11-06T17:44:03","slug":"loteria-nacional-vuelca-los-suenos-en-la-palma-de-la-mano","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/loteria-nacional-vuelca-los-suenos-en-la-palma-de-la-mano\/","title":{"rendered":"Loter\u00eda Nacional vuelca los sue\u00f1os en la palma de la mano"},"content":{"rendered":"<p>\u201cTus sue\u00f1os tan cerca, que los puedes tocar\u201d. Este es el lema de la nueva campa\u00f1a de <a href=\"http:\/\/www.loteriasyapuestas.es\/es\/loteria-nacional\" target=\"_blank\">Loter\u00eda Nacional<\/a>, de cuya realizaci\u00f3n se ha encargado la agencia <a href=\"http:\/\/www.contrapuntobbdo.es\" target=\"_blank\">Contrapunto BBDO<\/a>.<\/p>\n<p>Se trata de una pieza cercana con matiz humor\u00edstico que pretende hacer hincapi\u00e9 en la connotaci\u00f3n diferencial del producto; y es que uno de cada tres d\u00e9cimos tiene premio.<\/p>\n<p>Hoy en <a href=\"http:\/\/creaerte.com\" target=\"_blank\">Cre\u00e6rte<\/a> divulgamos un spot, confeccionado para su difusi\u00f3n en televisi\u00f3n y redes sociales, que pone de manifiesto la importancia de la idea creativa por encima de los medios t\u00e9cnicos y de las posibilidades en materia de producci\u00f3n.<\/p>\n<p><iframe src=\"\/\/www.youtube.com\/embed\/gcRHXGNKBS0?feature=player_detailpage\" height=\"360\" width=\"615\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cTus sue\u00f1os tan cerca, que los puedes tocar\u201d. Este es el lema de la nueva campa\u00f1a de Loter\u00eda Nacional, de cuya realizaci\u00f3n se ha encargado la agencia Contrapunto BBDO. Se trata de una pieza cercana con matiz humor\u00edstico que pretende hacer hincapi\u00e9 en la connotaci\u00f3n diferencial del producto; y es que uno de cada tres d\u00e9cimos tiene premio. Hoy en&#8230;<\/p>\n","protected":false},"author":1,"featured_media":15872,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,324],"tags":[495,536,535,1185,537],"class_list":["post-15869","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","category-publicidad-con-humor","tag-bbdo","tag-contrapunto","tag-loteria-nacional","tag-noticias","tag-suenos","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Loter\u00eda Nacional vuelca los sue\u00f1os en la palma de la mano - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/loteria-nacional-vuelca-los-suenos-en-la-palma-de-la-mano\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Loter\u00eda Nacional vuelca los sue\u00f1os en la palma de la mano - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"\u201cTus sue\u00f1os tan cerca, que los puedes tocar\u201d. 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