{"id":18806,"date":"2016-02-09T13:31:33","date_gmt":"2016-02-09T12:31:33","guid":{"rendered":"http:\/\/creaerte.com\/live\/?p=18806"},"modified":"2016-02-09T13:38:34","modified_gmt":"2016-02-09T12:38:34","slug":"auge-del-video-online","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/auge-del-video-online\/","title":{"rendered":"El auge del v\u00eddeo online"},"content":{"rendered":"<p>2015 fue bueno, pero el presente ejercicio tambi\u00e9n presenta una consolidaci\u00f3n del aumento en inversi\u00f3n publicitaria. Gracias, en gran parte, a una de las joyas de la corona, como es el <strong>v\u00eddeo online<\/strong>.<\/p>\n<p>El <strong>marketing de contenidos<\/strong> est\u00e1 ganando la batalla a la publicidad al uso, y prueba de ello es que los principales canales de inversi\u00f3n son ya los <strong>blogs<\/strong> y las <strong>redes sociales<\/strong>. De hecho, se prev\u00e9 que a finales de a\u00f1o el 71% de los anunciantes recurran a estas <strong>estrategias<\/strong> para otorgar a sus firmas un lugar predominante en el escenario competitivo.<\/p>\n<p>Estas son las cifras de la inversi\u00f3n, pero\u2026 \u00bfqu\u00e9 hay de las del <strong>consumo<\/strong>? El avance tecnol\u00f3gico de los terminales inteligentes juega aqu\u00ed un papel importante, hasta arrojar datos significativos, y es que el 80% de los internautas consumir\u00e1n este a\u00f1o v\u00eddeo online, as\u00ed como los nuevos formatos que puedan atraer la atenci\u00f3n visual de los usuarios, como es el caso de experiencias <strong>360 grados<\/strong> o <strong>v\u00eddeos interactivos<\/strong>. Adem\u00e1s, cabe destacar que estos recursos cobrar\u00e1n un especial protagonismo en el <strong>posicionamiento SEO<\/strong>.<\/p>\n<p><iframe width=\"654\" height=\"368\" src=\"https:\/\/www.youtube.com\/embed\/je5RG7h7o6c\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>2015 fue bueno, pero el presente ejercicio tambi\u00e9n presenta una consolidaci\u00f3n del aumento en inversi\u00f3n publicitaria. Gracias, en gran parte, a una de las joyas de la corona, como es el v\u00eddeo online. El marketing de contenidos est\u00e1 ganando la batalla a la publicidad al uso, y prueba de ello es que los principales canales de inversi\u00f3n son ya los&#8230;<\/p>\n","protected":false},"author":1,"featured_media":18809,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[1204],"class_list":["post-18806","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-video-online","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El auge del v\u00eddeo online - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/auge-del-video-online\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El auge del v\u00eddeo online - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"2015 fue bueno, pero el presente ejercicio tambi\u00e9n presenta una consolidaci\u00f3n del aumento en inversi\u00f3n publicitaria. 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