{"id":21269,"date":"2017-01-17T10:50:52","date_gmt":"2017-01-17T09:50:52","guid":{"rendered":"http:\/\/www.creaerte.com\/live\/?p=21269"},"modified":"2017-01-17T10:52:33","modified_gmt":"2017-01-17T09:52:33","slug":"beneficios-empresariales-del-marketing-digital","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/beneficios-empresariales-del-marketing-digital\/","title":{"rendered":"Beneficios empresariales del marketing digital"},"content":{"rendered":"<p>En pleno siglo XXI -una centuria marcada por la omnipresencia de <strong>Internet<\/strong>-, la <strong>competitividad de las empresas<\/strong> se mide cada vez m\u00e1s en funci\u00f3n de sus movimientos en el ciberespacio. No es que la presencia en el mundo f\u00edsico deje de tener valor, especialmente para las compa\u00f1\u00edas que venden productos tangibles. Simplemente, <strong>lo digital manda<\/strong>.<\/p>\n<p>En este sentido, el <strong>marketing digital<\/strong> se presenta como una necesidad para los emprendedores de la <strong>era de la informaci\u00f3n<\/strong>, ya que los clientes potenciales se encuentran al otro lado de un dispositivo electr\u00f3nico. Pero esta situaci\u00f3n, aunque compleja al principio, est\u00e1 llena de <strong>beneficios a largo plazo<\/strong>, por lo que nunca est\u00e1 de m\u00e1s dejar esta labor en manos profesionalizadas.<\/p>\n<p>La presencia en la red de redes enriquece cualquier negocio al conectarlo directamente con su audiencia, siempre y cuando se haga buen uso de las herramientas digitalizadas con las que contamos. Pero lo mejor es que se pueden dise\u00f1ar estrategias de crecimiento con <strong>inversiones irrisorias<\/strong>, utilizando t\u00e9cnicas como el <strong>marketing de contenidos<\/strong> o la <strong>segmentaci\u00f3n<\/strong>.<\/p>\n<p>Y en este escenario, la luz que va delante es la que alumbra&#8230; <\/p>\n","protected":false},"excerpt":{"rendered":"<p>En pleno siglo XXI -una centuria marcada por la omnipresencia de Internet-, la competitividad de las empresas se mide cada vez m\u00e1s en funci\u00f3n de sus movimientos en el ciberespacio. No es que la presencia en el mundo f\u00edsico deje de tener valor, especialmente para las compa\u00f1\u00edas que venden productos tangibles. Simplemente, lo digital manda. En este sentido, el marketing&#8230;<\/p>\n","protected":false},"author":1,"featured_media":21270,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[],"class_list":["post-21269","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicacion","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Beneficios empresariales del marketing digital - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/beneficios-empresariales-del-marketing-digital\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beneficios empresariales del marketing digital - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"En pleno siglo XXI -una centuria marcada por la omnipresencia de Internet-, la competitividad de las empresas se mide cada vez m\u00e1s en funci\u00f3n de sus movimientos en el ciberespacio. No es que la presencia en el mundo f\u00edsico deje de tener valor, especialmente para las compa\u00f1\u00edas que venden productos tangibles. Simplemente, lo digital manda. 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