{"id":22049,"date":"2017-06-15T12:19:49","date_gmt":"2017-06-15T11:19:49","guid":{"rendered":"http:\/\/www.creaerte.com\/live\/?p=22049"},"modified":"2017-06-15T12:19:49","modified_gmt":"2017-06-15T11:19:49","slug":"social-selling","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/social-selling\/","title":{"rendered":"Social selling y el retorno de la inversi\u00f3n"},"content":{"rendered":"<p>Es un error com\u00fan, sobre todo entre los aventureros no profesionalizados, utilizar las <strong>redes sociales<\/strong> como un mero canal al que volcar sin depurar sus acciones de marketing, sin sacar todo el partido a estas plataformas. Y es que a\u00fan existe quien utiliza la versi\u00f3n 2.0 del &#8216;a puerta fr\u00eda&#8217; en detrimento de otras t\u00e9cnicas m\u00e1s sublimes para generar leads, como es el <strong>social selling<\/strong>.<\/p>\n<p>Una buena estrategia de social selling en redes sociales no solo nos permitir\u00e1 interactuar con los potenciales clientes de una forma natural, sino que adem\u00e1s podremos ofrecerles informaci\u00f3n de suma utilidad, haciendo crecer as\u00ed la confianza en una firma determinada.<\/p>\n<p>No se trata de una mera captaci\u00f3n al uso. M\u00e1s bien, a partir del social selling conseguimos que sea el cliente el que elija determinado producto, servicio o marca.<\/p>\n<p>Si a\u00fan no has probado los beneficios de implementar esta t\u00e1ctica en tu estrategia de comunicaci\u00f3n, cons\u00faltanos e idearemos una campa\u00f1a personalizada que, a buen seguro, redundar\u00e1 en un <strong>retorno de la inversi\u00f3n<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Es un error com\u00fan, sobre todo entre los aventureros no profesionalizados, utilizar las redes sociales como un mero canal al que volcar sin depurar sus acciones de marketing, sin sacar todo el partido a estas plataformas. Y es que a\u00fan existe quien utiliza la versi\u00f3n 2.0 del &#8216;a puerta fr\u00eda&#8217; en detrimento de otras t\u00e9cnicas m\u00e1s sublimes para generar leads,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":22050,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[1340],"class_list":["post-22049","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicacion","tag-social-selling","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Social selling y el retorno de la inversi\u00f3n - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/social-selling\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social selling y el retorno de la inversi\u00f3n - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"Es un error com\u00fan, sobre todo entre los aventureros no profesionalizados, utilizar las redes sociales como un mero canal al que volcar sin depurar sus acciones de marketing, sin sacar todo el partido a estas plataformas. 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