{"id":23465,"date":"2018-03-14T13:30:50","date_gmt":"2018-03-14T12:30:50","guid":{"rendered":"http:\/\/www.creaerte.com\/live\/?p=23465"},"modified":"2018-03-14T13:30:50","modified_gmt":"2018-03-14T12:30:50","slug":"speeds","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/speeds\/","title":{"rendered":"Speeds"},"content":{"rendered":"<p>En <a href=\"http:\/\/www.creaerte.com\/live\/category\/cosecha-propia\/\"><strong>Cosecha propia<\/strong><\/a> os contamos tanto <strong>trabajos actuales<\/strong> como otros que rescatamos de <strong>nuestra hemeroteca<\/strong>. Hoy os presentamos el dise\u00f1o de logotipo para <strong><em>speeds<\/em><\/strong>. Este proyecto comprende desde el<strong> briefing inicial<\/strong>, la <strong>transformaci\u00f3n y adaptaci\u00f3n<\/strong> de las distintas sugerencias, hasta el <strong>manual de uso <\/strong>que determina toda la <strong>identidad corporativa<\/strong>.<\/p>\n<p>El logotipo forma un <strong>ambigrama<\/strong>, es decir, puede leerse tanto en una direcci\u00f3n como en la otra si se invierte. Este trabajo requiere un <strong>dise\u00f1o de fuente espec\u00edfica<\/strong>, en este caso una de palo seco. Su disposici\u00f3n necesita que el espaciado est\u00e9 milim\u00e9tricamente estudiado para <strong>facilitar su legibilidad<\/strong> y asegurar un <strong>nivel \u00f3ptimo de lectura<\/strong> <strong>y comprensi\u00f3n<\/strong>. Los cortes laterales en la letra \u201ce\u201d complementan el efecto espejo, resultando en un <strong>ambigrama perfecto<\/strong>. A\u00f1adiendo el <strong>descriptor<\/strong> nos aseguramos generar un <strong>posicionamiento<\/strong> y una <strong>imagen corporativa<\/strong> adecuada en la mente del usuario.<\/p>\n<p>En <strong><a href=\"http:\/\/creaerte.com\/\">Creaerte<\/a>\u00a0<\/strong>nos ocupamos del <strong>proyecto al completo<\/strong>. Nos aseguramos de que <strong>cada aspecto de la comunicaci\u00f3n<\/strong> transmita el mensaje m\u00e1s adecuado.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En Cosecha propia os contamos tanto trabajos actuales como otros que rescatamos de nuestra hemeroteca. Hoy os presentamos el dise\u00f1o de logotipo para speeds. Este proyecto comprende desde el briefing inicial, la transformaci\u00f3n y adaptaci\u00f3n de las distintas sugerencias, hasta el manual de uso que determina toda la identidad corporativa. El logotipo forma un ambigrama, es decir, puede leerse tanto&#8230;<\/p>\n","protected":false},"author":1,"featured_media":23466,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88,319,1350,42,1119,863],"tags":[],"class_list":["post-23465","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicacion","category-cosecha-propia","category-creatividad","category-diseno","category-identidad-corporativa-2","category-logotipos-2","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Speeds - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/speeds\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Speeds - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"En Cosecha propia os contamos tanto trabajos actuales como otros que rescatamos de nuestra hemeroteca. 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