{"id":24368,"date":"2018-11-14T13:40:25","date_gmt":"2018-11-14T12:40:25","guid":{"rendered":"http:\/\/www.creaerte.com\/live\/?p=24368"},"modified":"2018-11-14T16:51:42","modified_gmt":"2018-11-14T15:51:42","slug":"un-trabajo-muy-dulce","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/un-trabajo-muy-dulce\/","title":{"rendered":"Un trabajo muy dulce"},"content":{"rendered":"<p>Algo que tenemos muy claro en <strong>Creaerte<\/strong> es que la <strong>presentaci\u00f3n de un producto<\/strong> determinar\u00e1 la <strong>primera opini\u00f3n<\/strong> que se tiene de la <strong>marca<\/strong>. Pues es el <strong>consumidor<\/strong> quien <strong>decide<\/strong> qu\u00e9 comprar en ese momento,\u00a0y lo primero en lo que se fija es en la <strong>etiqueta<\/strong>, la <strong>caja<\/strong> y el <strong>envase<\/strong>.<\/p>\n<p>Es ah\u00ed donde reside la importancia del <strong>packaging<\/strong>, la ciencia o el <strong>arte de proteger los objetos<\/strong> para poder distribuirlos, almacenarlos y venderlos. El fin es dise\u00f1ar, crear y publicitar envases que llamen la <strong>atenci\u00f3n del comprador<\/strong>. Por ello, hoy os presentamos una <strong>actualizaci\u00f3n de las singulares cajas de <a href=\"http:\/\/bioterra.es\/\">Bioterra<\/a><\/strong>. Estas poseen diferentes modificaciones como su <strong>nuevo plegado<\/strong>, que logra un <strong>cierre m\u00e1s herm\u00e9tico<\/strong> y una <strong>optimizaci\u00f3n del proceso de envasado<\/strong>. En lo referente al dise\u00f1o hemos incluido <strong>im\u00e1genes de las materias primas<\/strong> utilizadas para la elaboraci\u00f3n de sus almendras y un <strong>cambio de color<\/strong> en la tipograf\u00eda de la parte frontal.<\/p>\n<p>En definitiva, un buen <strong>packaging<\/strong> es un <strong>elemento<\/strong> que ayudar\u00e1 a que la <strong>imagen de marca perdure en la mente del consumidor<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-24370\" src=\"http:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2018\/11\/181114_bioterra3.jpg\" alt=\"181114_bioterra3\" width=\"817\" height=\"468\" srcset=\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2018\/11\/181114_bioterra3.jpg 817w, https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2018\/11\/181114_bioterra3-384x220.jpg 384w, https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2018\/11\/181114_bioterra3-768x440.jpg 768w, https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2018\/11\/181114_bioterra3-624x357.jpg 624w\" sizes=\"(max-width: 817px) 100vw, 817px\" \/><\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/BqKTmhggfas\/?utm_source=ig_embed&amp;utm_medium=loading\" data-instgrm-version=\"12\">\n<div style=\"padding: 16px;\"><a style=\"background: #FFFFFF; line-height: 0; padding: 0 0; text-align: center; text-decoration: none; width: 100%;\" href=\"https:\/\/www.instagram.com\/p\/BqKTmhggfas\/?utm_source=ig_embed&amp;utm_medium=loading\" target=\"_blank\"><br \/>\n<\/a><\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\"><\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Ver esta publicaci\u00f3n en Instagram<\/div>\n<\/div>\n<p style=\"margin: 8px 0 0 0; padding: 0 4px;\"><a style=\"color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;\" href=\"https:\/\/www.instagram.com\/p\/BqKTmhggfas\/?utm_source=ig_embed&amp;utm_medium=loading\" target=\"_blank\">La importancia de un dise\u00f1o elegante Hoy en #cosechapropia un empaquetado original para un producto innovador de @bioterra.es . . #cosechapropia #dise\u00f1o #packaging #bioterra #extremadura #locontamos #comunicaci\u00f3n #marketing #publicidad #contentmarketing #crearparacreer #creaerte<\/a><\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\">Una publicaci\u00f3n compartida de <a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px;\" href=\"https:\/\/www.instagram.com\/creaerte\/?utm_source=ig_embed&amp;utm_medium=loading\" target=\"_blank\"> CREAERTE<\/a> (@creaerte) el <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2018-11-14T12:38:29+00:00\">14 Nov, 2018 a las 4:38 PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Algo que tenemos muy claro en Creaerte es que la presentaci\u00f3n de un producto determinar\u00e1 la primera opini\u00f3n que se tiene de la marca. Pues es el consumidor quien decide qu\u00e9 comprar en ese momento,\u00a0y lo primero en lo que se fija es en la etiqueta, la caja y el envase. Es ah\u00ed donde reside la importancia del packaging, la&#8230;<\/p>\n","protected":false},"author":1,"featured_media":24369,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88,319,1350,42,1359,499,38,94],"tags":[],"class_list":["post-24368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicacion","category-cosecha-propia","category-creatividad","category-diseno","category-diseno-grafico","category-extremadura-2","category-marketing","category-packaging","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Un trabajo muy dulce - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/un-trabajo-muy-dulce\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Un trabajo muy dulce - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"Algo que tenemos muy claro en Creaerte es que la presentaci\u00f3n de un producto determinar\u00e1 la primera opini\u00f3n que se tiene de la marca. 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