{"id":24470,"date":"2018-12-11T13:35:41","date_gmt":"2018-12-11T12:35:41","guid":{"rendered":"http:\/\/www.creaerte.com\/live\/?p=24470"},"modified":"2018-12-11T13:46:10","modified_gmt":"2018-12-11T12:46:10","slug":"marketing-de-seduccion-34","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/marketing-de-seduccion-34\/","title":{"rendered":"Marketing de seducci\u00f3n (3\/4)"},"content":{"rendered":"<p>Como hemos visto a lo largo de la <a href=\"http:\/\/www.creaerte.com\/live\/?s=miniserie\"><strong>miniserie<\/strong><\/a>, el marketing y la seducci\u00f3n tienen bastante en com\u00fan. Una de sus coincidencias es que el enga\u00f1o nunca genera lealtad. Por ello hoy en <a href=\"http:\/\/www.creaerte.com\/live\/category\/marketing-de-seduccion\/\"><strong>Marketing de seducci\u00f3n<\/strong><\/a> os hablamos de c\u00f3mo <strong>construir un v\u00ednculo duradero<\/strong> entre las marcas y su p\u00fablico.<\/p>\n<p>Lo primero que hay que hacer es romper el hielo y lograr <strong>involucrar <\/strong>al p\u00fablico, esto se consigue sobre todo mediante el <strong>contenido interactivo<\/strong>.\u00a0Tambi\u00e9n puede resultar \u00fatil usar\u00a0herramientas online o similares, como v\u00eddeos, encuestas, mapas y l\u00edneas de tiempo para facilitar la navegaci\u00f3n.\u00a0En general, a mayor <strong>implicaci\u00f3n<\/strong>, mayor n\u00famero de <strong>visitas<\/strong>, mayor <strong>reconocimiento<\/strong> de la marca y m\u00e1s <strong>clientes potenciales<\/strong>.<\/p>\n<p>Una vez que hayas seducido a tu objetivo hay que sellar el trato.\u00a0Pues si esperas demasiado puedes perder tu oportunidad.\u00a0Hoy en d\u00eda existe un<strong> incremento del marketing de contenidos<\/strong>, pero tambi\u00e9n una creciente aversi\u00f3n generada por las estrategias de \u201cventa dura\u201d.<\/p>\n<p>Por ello, como en el arte de la seducci\u00f3n, generar<strong> intriga <\/strong>y despertar <strong>inter\u00e9s<\/strong> es una <strong>herramienta poderosa<\/strong> y persuasiva. A las personas les gusta pensar que han tomado su propia decisi\u00f3n sin sentir que se les ha condicionado.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Como hemos visto a lo largo de la miniserie, el marketing y la seducci\u00f3n tienen bastante en com\u00fan. Una de sus coincidencias es que el enga\u00f1o nunca genera lealtad. Por ello hoy en Marketing de seducci\u00f3n os hablamos de c\u00f3mo construir un v\u00ednculo duradero entre las marcas y su p\u00fablico. Lo primero que hay que hacer es romper el hielo&#8230;<\/p>\n","protected":false},"author":1,"featured_media":24475,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88,1350,42,1129,1363,1282,1354,557,294],"tags":[],"class_list":["post-24470","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicacion","category-creatividad","category-diseno","category-marketing-de-contenidos-2","category-marketing-de-seduccion","category-marketing-digital","category-miniseries","category-publicidad-2","category-web","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketing de seducci\u00f3n (3\/4) - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/marketing-de-seduccion-34\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing de seducci\u00f3n (3\/4) - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"Como hemos visto a lo largo de la miniserie, el marketing y la seducci\u00f3n tienen bastante en com\u00fan. Una de sus coincidencias es que el enga\u00f1o nunca genera lealtad. Por ello hoy en Marketing de seducci\u00f3n os hablamos de c\u00f3mo construir un v\u00ednculo duradero entre las marcas y su p\u00fablico. 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