{"id":24601,"date":"2019-01-22T11:10:35","date_gmt":"2019-01-22T10:10:35","guid":{"rendered":"http:\/\/www.creaerte.com\/live\/?p=24601"},"modified":"2019-01-22T11:10:35","modified_gmt":"2019-01-22T10:10:35","slug":"los-medios-marketing-23","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/","title":{"rendered":"Los medios y el marketing (2\/3)"},"content":{"rendered":"<p>La <strong>m\u00fasica<\/strong> tiene un <strong>efecto innegable<\/strong> en nuestro cerebro. Y es que tiene el poder de <strong>influir en el estado de \u00e1nimo<\/strong>, en la <strong>manera de pensar<\/strong> e incluso en la <strong>forma de ver la vida<\/strong>. Tambi\u00e9n afecta mucho al <strong>comportamiento<\/strong> de los posibles <strong>consumidores<\/strong>, es por eso que hoy hablaremos de ella en nuestra <a href=\"http:\/\/www.creaerte.com\/live\/category\/miniseries\/\"><strong>miniserie<\/strong><\/a> sobre <strong><a href=\"http:\/\/www.creaerte.com\/live\/category\/los-medios-y-el-marketing\/\">Los medios y el marketing<\/a><\/strong>.<\/p>\n<p>Las melod\u00edas conectan con el coraz\u00f3n y con la mente del p\u00fablico en las tiendas. Un <strong>adecuado acompa\u00f1amiento musical<\/strong> puede lograr que el consumidor establezca una <strong>conexi\u00f3n con la marca<\/strong> y, por lo tanto, una <strong>compra por impulso<\/strong>. Existen estudios que demuestran que, si la pones<strong> lenta<\/strong> y relajante <strong>los clientes se quedar\u00e1n m\u00e1s tiempo<\/strong> y comprar\u00e1n m\u00e1s, pero si la pones<strong> r\u00e1pida<\/strong> los clientes se <strong>mover\u00e1n m\u00e1s deprisa<\/strong>, ayudando a acelerar el proceso de compra cuando la tienda est\u00e1 llena. Y es que las empresas <strong>transmiten emociones<\/strong> a trav\u00e9s de distintos m\u00e9todos. Uno de ellos es <strong>crear canciones para promocionar su marca<\/strong> y en ocasiones el hit es tan exitoso que se queda pegada en nuestra mente d\u00edas o incluso semanas despu\u00e9s de o\u00edrla.<\/p>\n<p>As\u00ed que la pr\u00f3xima vez que vayas de compras <strong>detente a escuchar el hilo musical<\/strong> y <b>descubrir\u00e1s c\u00f3mo\u00a0influye en tus compras<\/b>.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La m\u00fasica tiene un efecto innegable en nuestro cerebro. Y es que tiene el poder de influir en el estado de \u00e1nimo, en la manera de pensar e incluso en la forma de ver la vida. Tambi\u00e9n afecta mucho al comportamiento de los posibles consumidores, es por eso que hoy hablaremos de ella en nuestra miniserie sobre Los medios y&#8230;<\/p>\n","protected":false},"author":1,"featured_media":24602,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88,1365,38,1129,1354,1353,10,557],"tags":[],"class_list":["post-24601","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicacion","category-los-medios-y-el-marketing","category-marketing","category-marketing-de-contenidos-2","category-miniseries","category-musica-y-publicidad","category-noticias","category-publicidad-2","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Los medios y el marketing (2\/3) - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Los medios y el marketing (2\/3) - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"La m\u00fasica tiene un efecto innegable en nuestro cerebro. Y es que tiene el poder de influir en el estado de \u00e1nimo, en la manera de pensar e incluso en la forma de ver la vida. Tambi\u00e9n afecta mucho al comportamiento de los posibles consumidores, es por eso que hoy hablaremos de ella en nuestra miniserie sobre Los medios y...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/\" \/>\n<meta property=\"og:site_name\" content=\"creaerte.com\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/creaerte\" \/>\n<meta property=\"article:published_time\" content=\"2019-01-22T10:10:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2019\/01\/190115_Creaerte_Los-medios-y-el-marketing-2-3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"817\" \/>\n\t<meta property=\"og:image:height\" content=\"468\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Creaerte\" \/>\n<meta name=\"twitter:site\" content=\"@Creaerte\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/acc9e93c6216bce2d569b1f0a99607f6\"},\"headline\":\"Los medios y el marketing (2\/3)\",\"datePublished\":\"2019-01-22T10:10:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/\"},\"wordCount\":237,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2019\/01\/190115_Creaerte_Los-medios-y-el-marketing-2-3.jpg\",\"articleSection\":[\"comunicaci\u00f3n\",\"Los medios y el marketing\",\"marketing\",\"Marketing de Contenidos\",\"Miniseries\",\"M\u00fasica y publicidad\",\"Noticias\",\"Publicidad\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/\",\"url\":\"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/\",\"name\":\"Los medios y el marketing (2\/3) - creaerte.com\",\"isPartOf\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2019\/01\/190115_Creaerte_Los-medios-y-el-marketing-2-3.jpg\",\"datePublished\":\"2019-01-22T10:10:35+00:00\",\"author\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/acc9e93c6216bce2d569b1f0a99607f6\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/#primaryimage\",\"url\":\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2019\/01\/190115_Creaerte_Los-medios-y-el-marketing-2-3.jpg\",\"contentUrl\":\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2019\/01\/190115_Creaerte_Los-medios-y-el-marketing-2-3.jpg\",\"width\":817,\"height\":468},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.creaerte.com\/live\/#website\",\"url\":\"https:\/\/www.creaerte.com\/live\/\",\"name\":\"creaerte.com\",\"description\":\"Agencia de publicidad, comunicaci\u00f3n y marketing en C\u00e1ceres \u2022 Extremadura\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.creaerte.com\/live\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/acc9e93c6216bce2d569b1f0a99607f6\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/736f9ff6dd176e443e4c9cf884b23352631c533b611f216dbc09fc84cda6e67c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/736f9ff6dd176e443e4c9cf884b23352631c533b611f216dbc09fc84cda6e67c?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/www.creaerte.com\/live\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Los medios y el marketing (2\/3) - creaerte.com","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/","og_locale":"es_ES","og_type":"article","og_title":"Los medios y el marketing (2\/3) - creaerte.com","og_description":"La m\u00fasica tiene un efecto innegable en nuestro cerebro. Y es que tiene el poder de influir en el estado de \u00e1nimo, en la manera de pensar e incluso en la forma de ver la vida. Tambi\u00e9n afecta mucho al comportamiento de los posibles consumidores, es por eso que hoy hablaremos de ella en nuestra miniserie sobre Los medios y...","og_url":"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/","og_site_name":"creaerte.com","article_publisher":"https:\/\/www.facebook.com\/creaerte","article_published_time":"2019-01-22T10:10:35+00:00","og_image":[{"width":817,"height":468,"url":"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2019\/01\/190115_Creaerte_Los-medios-y-el-marketing-2-3.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_creator":"@Creaerte","twitter_site":"@Creaerte","twitter_misc":{"Escrito por":"admin","Tiempo de lectura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/#article","isPartOf":{"@id":"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/"},"author":{"name":"admin","@id":"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/acc9e93c6216bce2d569b1f0a99607f6"},"headline":"Los medios y el marketing (2\/3)","datePublished":"2019-01-22T10:10:35+00:00","mainEntityOfPage":{"@id":"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/"},"wordCount":237,"commentCount":0,"image":{"@id":"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/#primaryimage"},"thumbnailUrl":"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2019\/01\/190115_Creaerte_Los-medios-y-el-marketing-2-3.jpg","articleSection":["comunicaci\u00f3n","Los medios y el marketing","marketing","Marketing de Contenidos","Miniseries","M\u00fasica y publicidad","Noticias","Publicidad"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/","url":"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/","name":"Los medios y el marketing (2\/3) - creaerte.com","isPartOf":{"@id":"https:\/\/www.creaerte.com\/live\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/#primaryimage"},"image":{"@id":"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/#primaryimage"},"thumbnailUrl":"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2019\/01\/190115_Creaerte_Los-medios-y-el-marketing-2-3.jpg","datePublished":"2019-01-22T10:10:35+00:00","author":{"@id":"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/acc9e93c6216bce2d569b1f0a99607f6"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.creaerte.com\/live\/los-medios-marketing-23\/#primaryimage","url":"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2019\/01\/190115_Creaerte_Los-medios-y-el-marketing-2-3.jpg","contentUrl":"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2019\/01\/190115_Creaerte_Los-medios-y-el-marketing-2-3.jpg","width":817,"height":468},{"@type":"WebSite","@id":"https:\/\/www.creaerte.com\/live\/#website","url":"https:\/\/www.creaerte.com\/live\/","name":"creaerte.com","description":"Agencia de publicidad, comunicaci\u00f3n y marketing en C\u00e1ceres \u2022 Extremadura","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.creaerte.com\/live\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/acc9e93c6216bce2d569b1f0a99607f6","name":"admin","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/736f9ff6dd176e443e4c9cf884b23352631c533b611f216dbc09fc84cda6e67c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/736f9ff6dd176e443e4c9cf884b23352631c533b611f216dbc09fc84cda6e67c?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/www.creaerte.com\/live\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/posts\/24601","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/comments?post=24601"}],"version-history":[{"count":2,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/posts\/24601\/revisions"}],"predecessor-version":[{"id":24604,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/posts\/24601\/revisions\/24604"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/media\/24602"}],"wp:attachment":[{"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/media?parent=24601"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/categories?post=24601"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/tags?post=24601"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}