{"id":24801,"date":"2019-03-05T12:17:35","date_gmt":"2019-03-05T11:17:35","guid":{"rendered":"http:\/\/www.creaerte.com\/live\/?p=24801"},"modified":"2019-03-05T12:26:20","modified_gmt":"2019-03-05T11:26:20","slug":"domina-nuevo-seo-34","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/domina-nuevo-seo-34\/","title":{"rendered":"Domina el nuevo SEO (3\/4)"},"content":{"rendered":"<p>La <strong>televisi\u00f3n<\/strong> ha cambiado. M\u00e1s concretamente la manera que tenemos de verla. Hemos abandonado el consumo pasivo, cuando nos sent\u00e1bamos frente a ella atentos a lo que nos ofrec\u00eda. Ahora no solo se ve, tambi\u00e9n <strong>se participa<\/strong>. Este hecho ha generado un nuevo tipo de consumo, el <strong>activo<\/strong>, y un nuevo concepto: la <strong>televisi\u00f3n social<\/strong>.<\/p>\n<p>Se trata de una de las tendencias de \u2018<strong>Social Media<\/strong>\u2019 en auge. Debido a que los contenidos audiovisuales tienen una gran aceptaci\u00f3n entre el p\u00fablico. Seg\u00fan el \u00faltimo informe de <strong>Deloitte<\/strong> <strong>Espa\u00f1a<\/strong>, el <strong>25% de los usuarios de smartphones<\/strong> ven contenido audiovisual <strong>a trav\u00e9s de redes sociales<\/strong> al menos una vez al d\u00eda. Es por ello que la creaci\u00f3n de contenidos en formato de v\u00eddeo ayudar\u00e1 a mantener una <strong>audiencia<\/strong> que adem\u00e1s de fiel, influya positivamente en la imagen de la marca, ayudando a que esta se d\u00e9 a conocer cada vez m\u00e1s y m\u00e1s.<\/p>\n<p>Pero esto no es una predicci\u00f3n, ya hay quienes han creado <strong>sus propios canales<\/strong> para retransmitir, como por ejemplo <a href=\"https:\/\/instagram-press.com\/es\/blog\/2018\/06\/20\/te-damos-la-bienvenida-a-igtv\/\"><strong>Instagram TV<\/strong><\/a> (IGTV) o la propuesta cada vez m\u00e1s sofisticada de <a href=\"https:\/\/www.facebook.com\/watch\"><strong>Facebook Watch<\/strong><\/a>, con la que esperan entrar en el terreno del v\u00eddeo bajo demanda.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La televisi\u00f3n ha cambiado. M\u00e1s concretamente la manera que tenemos de verla. Hemos abandonado el consumo pasivo, cuando nos sent\u00e1bamos frente a ella atentos a lo que nos ofrec\u00eda. Ahora no solo se ve, tambi\u00e9n se participa. Este hecho ha generado un nuevo tipo de consumo, el activo, y un nuevo concepto: la televisi\u00f3n social. Se trata de una de&#8230;<\/p>\n","protected":false},"author":1,"featured_media":24802,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1345,88,1366,1147,38,1129,10,557,1104,1061,294],"tags":[],"class_list":["post-24801","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-audiovisual","category-comunicacion","category-domina-el-nuevo-seo","category-internet-2","category-marketing","category-marketing-de-contenidos-2","category-noticias","category-publicidad-2","category-social-media-2","category-video-online","category-web","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Domina el nuevo SEO (3\/4) - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/domina-nuevo-seo-34\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Domina el nuevo SEO (3\/4) - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"La televisi\u00f3n ha cambiado. M\u00e1s concretamente la manera que tenemos de verla. Hemos abandonado el consumo pasivo, cuando nos sent\u00e1bamos frente a ella atentos a lo que nos ofrec\u00eda. Ahora no solo se ve, tambi\u00e9n se participa. Este hecho ha generado un nuevo tipo de consumo, el activo, y un nuevo concepto: la televisi\u00f3n social. 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