{"id":25326,"date":"2019-05-28T10:04:47","date_gmt":"2019-05-28T09:04:47","guid":{"rendered":"http:\/\/www.creaerte.com\/live\/?p=25326"},"modified":"2019-05-28T10:10:10","modified_gmt":"2019-05-28T09:10:10","slug":"realidad-aumentada-marketing-contenidos","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/realidad-aumentada-marketing-contenidos\/","title":{"rendered":"Realidad aumentada para marketing de contenidos"},"content":{"rendered":"<p>El <strong>marketing de contenidos<\/strong> no es solo texto plasmado negro sobre blanco o p\u00edldoras audiovisuales. Las nuevas tecnolog\u00edas de la informaci\u00f3n y la comunicaci\u00f3n tambi\u00e9n permiten una constante actualizaci\u00f3n de las herramientas que el mercado pone a disposici\u00f3n de las marcas, por lo que es cuesti\u00f3n de cada cual intentar sacar el <strong>m\u00e1ximo rendimiento<\/strong>. <\/p>\n<p>Si bien es cierto que, ni mucho menos, no todas las aplicaciones ideadas para tel\u00e9fonos m\u00f3viles podr\u00edan encuadrarse en el amplio espectro del <strong>content marketing<\/strong>, s\u00ed existen algunas que cumplen tales funciones, satisfaciendo los <strong>objetivos<\/strong> de aportar <strong>informaci\u00f3n \u00fatil<\/strong> sobre una cuesti\u00f3n concreta a la vez que se madura la estrategia de <strong>conversi\u00f3n en ventas<\/strong>.<\/p>\n<p>Es el caso de la aplicaci\u00f3n <strong>Bruguer Visualizer<\/strong>, que puede descargarse de forma gratuita a trav\u00e9s de las plataformas estandarizadas. Se trata de una herramienta digital a trav\u00e9s de la cual el potencial consumidor puede comprobar c\u00f3mo quedar\u00edan las dependencias que quiere pintar, ya sea en el propio hogar o en la oficina. Sin duda, todo un ejemplo de c\u00f3mo estrechar <strong>v\u00ednculos<\/strong> con un <strong>p\u00fablico objetivo<\/strong> cuya necesidad ya ha sido detectada y que est\u00e1 en pleno proceso de b\u00fasqueda de alternativas. Todo ello gracias a la tecnolog\u00eda de la <strong>realidad aumentada<\/strong>. <\/p>\n<p><iframe width=\"817\" height=\"468\" src=\"https:\/\/www.youtube.com\/embed\/qTAZru4gkUs\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El marketing de contenidos no es solo texto plasmado negro sobre blanco o p\u00edldoras audiovisuales. Las nuevas tecnolog\u00edas de la informaci\u00f3n y la comunicaci\u00f3n tambi\u00e9n permiten una constante actualizaci\u00f3n de las herramientas que el mercado pone a disposici\u00f3n de las marcas, por lo que es cuesti\u00f3n de cada cual intentar sacar el m\u00e1ximo rendimiento. Si bien es cierto que, ni&#8230;<\/p>\n","protected":false},"author":1,"featured_media":25327,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1129],"tags":[],"class_list":["post-25326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-de-contenidos-2","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Realidad aumentada para marketing de contenidos - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/realidad-aumentada-marketing-contenidos\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Realidad aumentada para marketing de contenidos - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"El marketing de contenidos no es solo texto plasmado negro sobre blanco o p\u00edldoras audiovisuales. Las nuevas tecnolog\u00edas de la informaci\u00f3n y la comunicaci\u00f3n tambi\u00e9n permiten una constante actualizaci\u00f3n de las herramientas que el mercado pone a disposici\u00f3n de las marcas, por lo que es cuesti\u00f3n de cada cual intentar sacar el m\u00e1ximo rendimiento. Si bien es cierto que, ni...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.creaerte.com\/live\/realidad-aumentada-marketing-contenidos\/\" \/>\n<meta property=\"og:site_name\" content=\"creaerte.com\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/creaerte\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-28T09:04:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-05-28T09:10:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2019\/05\/bruguer1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"817\" \/>\n\t<meta property=\"og:image:height\" content=\"468\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Creaerte\" \/>\n<meta name=\"twitter:site\" content=\"@Creaerte\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.creaerte.com\/live\/realidad-aumentada-marketing-contenidos\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/realidad-aumentada-marketing-contenidos\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/acc9e93c6216bce2d569b1f0a99607f6\"},\"headline\":\"Realidad aumentada para marketing de contenidos\",\"datePublished\":\"2019-05-28T09:04:47+00:00\",\"dateModified\":\"2019-05-28T09:10:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/realidad-aumentada-marketing-contenidos\/\"},\"wordCount\":232,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/realidad-aumentada-marketing-contenidos\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2019\/05\/bruguer1.jpg\",\"articleSection\":[\"Marketing de Contenidos\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.creaerte.com\/live\/realidad-aumentada-marketing-contenidos\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.creaerte.com\/live\/realidad-aumentada-marketing-contenidos\/\",\"url\":\"https:\/\/www.creaerte.com\/live\/realidad-aumentada-marketing-contenidos\/\",\"name\":\"Realidad aumentada para marketing de contenidos - 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