{"id":25648,"date":"2019-07-11T10:32:56","date_gmt":"2019-07-11T09:32:56","guid":{"rendered":"http:\/\/www.creaerte.com\/live\/?p=25648"},"modified":"2019-07-11T10:32:56","modified_gmt":"2019-07-11T09:32:56","slug":"santa-lucia-saca-musculo-spot-emocional-e-inclusivo","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/santa-lucia-saca-musculo-spot-emocional-e-inclusivo\/","title":{"rendered":"Santa Luc\u00eda saca m\u00fasculo con un spot emocional e inclusivo"},"content":{"rendered":"<p>Desde que el pasado mes de octubre la agencia <a href=\"http:\/\/miqueridowatson.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Mi Querido Watson<\/strong><\/a> realizase un <strong>concurso de ideas<\/strong> para dar forma al que ser\u00eda el nuevo <strong>s<\/strong><strong>pot de Santa Luc\u00eda<\/strong>, muchos amantes de la publicidad hemos contado las horas para disfrutar del resultado, teniendo en cuenta que la firma de seguros casi nunca deja a nadie indiferente con sus propuestas.<\/p>\n<p>En esta ocasi\u00f3n destacamos un trabajo que podemos catalogar como <strong>brillante<\/strong> en el <strong>aspecto narrativo<\/strong>, con una acertada aproximaci\u00f3n al elixir de las <strong>emociones<\/strong>. En cuanto a su puesta de largo formal, la campa\u00f1a presenta un multiformato con adaptaciones puntuales, como la que os presentamos, para personas con <strong>problemas de visi\u00f3n o auditivos<\/strong>, lo que favorece la <strong>inclusi\u00f3n<\/strong>.<\/p>\n<p>Sin duda, hablamos de una exquisita campa\u00f1a a trav\u00e9s de la cual Santa Luc\u00eda vuelve a sacar m\u00fasculo en su particular regreso a la arena competitiva del <strong>marketing<\/strong>.<\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/uet53TmDnII\" width=\"817\" height=\"468\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Desde que el pasado mes de octubre la agencia Mi Querido Watson realizase un concurso de ideas para dar forma al que ser\u00eda el nuevo spot de Santa Luc\u00eda, muchos amantes de la publicidad hemos contado las horas para disfrutar del resultado, teniendo en cuenta que la firma de seguros casi nunca deja a nadie indiferente con sus propuestas. En&#8230;<\/p>\n","protected":false},"author":1,"featured_media":25650,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1345],"tags":[],"class_list":["post-25648","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-audiovisual","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Santa Luc\u00eda saca m\u00fasculo con un spot emocional e inclusivo - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/santa-lucia-saca-musculo-spot-emocional-e-inclusivo\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Santa Luc\u00eda saca m\u00fasculo con un spot emocional e inclusivo - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"Desde que el pasado mes de octubre la agencia Mi Querido Watson realizase un concurso de ideas para dar forma al que ser\u00eda el nuevo spot de Santa Luc\u00eda, muchos amantes de la publicidad hemos contado las horas para disfrutar del resultado, teniendo en cuenta que la firma de seguros casi nunca deja a nadie indiferente con sus propuestas. 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