{"id":28412,"date":"2020-07-30T12:39:47","date_gmt":"2020-07-30T11:39:47","guid":{"rendered":"http:\/\/www.creaerte.com\/live\/?p=28412"},"modified":"2020-07-30T12:54:24","modified_gmt":"2020-07-30T11:54:24","slug":"vive-verano-alsa","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/","title":{"rendered":"Vive un verano Alsa"},"content":{"rendered":"<p>En un verano tan at\u00edpico como el que estamos viviendo, toda <strong>acci\u00f3n publicitaria<\/strong> que se precie puede ser de gran ayuda para capear el temporal. Esto mismo es lo que ha intentado <strong>Alsa<\/strong> con su campa\u00f1a <em><strong>Vive un verano Alsa<\/strong><\/em>, destinada al p\u00fablico joven para favorecer la movilidad dentro de la pen\u00ednsula salvaguardando las <strong>medidas de seguridad<\/strong> para evitar contagios.<\/p>\n<p>Con una propuesta tan fresca como sugerente, la compa\u00f1\u00eda intenta despertar el inter\u00e9s de los potenciales usuarios. Un anuncio simple y bien realizado en el aspecto formal que hoy destacamos en nuestra secci\u00f3n de <strong>trabajos audiovisuales<\/strong>. Adem\u00e1s, se trata de la primera acci\u00f3n publicitaria tras el <strong>redise\u00f1o de la imagen global<\/strong>.<\/p>\n<p>Sin duda, toda vez se pueda superar la pandemia del coronavirus, este tipo de anuncios, donde algunos de sus protagonistas llevan mascarillas, quedar\u00e1n para la historia. En esta ocasi\u00f3n ha sido la agencia <strong>VCCP<\/strong> la encargada de idear el spot.<\/p>\n<p><iframe width=\"817\" height=\"468\" src=\"https:\/\/www.youtube.com\/embed\/EAxL3wWHhRM\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En un verano tan at\u00edpico como el que estamos viviendo, toda acci\u00f3n publicitaria que se precie puede ser de gran ayuda para capear el temporal. Esto mismo es lo que ha intentado Alsa con su campa\u00f1a Vive un verano Alsa, destinada al p\u00fablico joven para favorecer la movilidad dentro de la pen\u00ednsula salvaguardando las medidas de seguridad para evitar contagios&#8230;.<\/p>\n","protected":false},"author":1,"featured_media":28413,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1345],"tags":[],"class_list":["post-28412","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-audiovisual","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vive un verano Alsa - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vive un verano Alsa - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"En un verano tan at\u00edpico como el que estamos viviendo, toda acci\u00f3n publicitaria que se precie puede ser de gran ayuda para capear el temporal. Esto mismo es lo que ha intentado Alsa con su campa\u00f1a Vive un verano Alsa, destinada al p\u00fablico joven para favorecer la movilidad dentro de la pen\u00ednsula salvaguardando las medidas de seguridad para evitar contagios....\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/\" \/>\n<meta property=\"og:site_name\" content=\"creaerte.com\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/creaerte\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-30T11:39:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-07-30T11:54:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2020\/07\/alsa.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1194\" \/>\n\t<meta property=\"og:image:height\" content=\"589\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Creaerte\" \/>\n<meta name=\"twitter:site\" content=\"@Creaerte\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/acc9e93c6216bce2d569b1f0a99607f6\"},\"headline\":\"Vive un verano Alsa\",\"datePublished\":\"2020-07-30T11:39:47+00:00\",\"dateModified\":\"2020-07-30T11:54:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/\"},\"wordCount\":168,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2020\/07\/alsa.png\",\"articleSection\":[\"Audiovisual\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/\",\"url\":\"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/\",\"name\":\"Vive un verano Alsa - creaerte.com\",\"isPartOf\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2020\/07\/alsa.png\",\"datePublished\":\"2020-07-30T11:39:47+00:00\",\"dateModified\":\"2020-07-30T11:54:24+00:00\",\"author\":{\"@id\":\"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/acc9e93c6216bce2d569b1f0a99607f6\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/#primaryimage\",\"url\":\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2020\/07\/alsa.png\",\"contentUrl\":\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2020\/07\/alsa.png\",\"width\":1194,\"height\":589},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.creaerte.com\/live\/#website\",\"url\":\"https:\/\/www.creaerte.com\/live\/\",\"name\":\"creaerte.com\",\"description\":\"Agencia de publicidad, comunicaci\u00f3n y marketing en C\u00e1ceres \u2022 Extremadura\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.creaerte.com\/live\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/acc9e93c6216bce2d569b1f0a99607f6\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/736f9ff6dd176e443e4c9cf884b23352631c533b611f216dbc09fc84cda6e67c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/736f9ff6dd176e443e4c9cf884b23352631c533b611f216dbc09fc84cda6e67c?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/www.creaerte.com\/live\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Vive un verano Alsa - creaerte.com","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/","og_locale":"es_ES","og_type":"article","og_title":"Vive un verano Alsa - creaerte.com","og_description":"En un verano tan at\u00edpico como el que estamos viviendo, toda acci\u00f3n publicitaria que se precie puede ser de gran ayuda para capear el temporal. Esto mismo es lo que ha intentado Alsa con su campa\u00f1a Vive un verano Alsa, destinada al p\u00fablico joven para favorecer la movilidad dentro de la pen\u00ednsula salvaguardando las medidas de seguridad para evitar contagios....","og_url":"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/","og_site_name":"creaerte.com","article_publisher":"https:\/\/www.facebook.com\/creaerte","article_published_time":"2020-07-30T11:39:47+00:00","article_modified_time":"2020-07-30T11:54:24+00:00","og_image":[{"width":1194,"height":589,"url":"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2020\/07\/alsa.png","type":"image\/png"}],"author":"admin","twitter_card":"summary_large_image","twitter_creator":"@Creaerte","twitter_site":"@Creaerte","twitter_misc":{"Escrito por":"admin","Tiempo de lectura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/#article","isPartOf":{"@id":"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/"},"author":{"name":"admin","@id":"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/acc9e93c6216bce2d569b1f0a99607f6"},"headline":"Vive un verano Alsa","datePublished":"2020-07-30T11:39:47+00:00","dateModified":"2020-07-30T11:54:24+00:00","mainEntityOfPage":{"@id":"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/"},"wordCount":168,"commentCount":0,"image":{"@id":"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2020\/07\/alsa.png","articleSection":["Audiovisual"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/","url":"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/","name":"Vive un verano Alsa - creaerte.com","isPartOf":{"@id":"https:\/\/www.creaerte.com\/live\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/#primaryimage"},"image":{"@id":"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2020\/07\/alsa.png","datePublished":"2020-07-30T11:39:47+00:00","dateModified":"2020-07-30T11:54:24+00:00","author":{"@id":"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/acc9e93c6216bce2d569b1f0a99607f6"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.creaerte.com\/live\/vive-verano-alsa\/#primaryimage","url":"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2020\/07\/alsa.png","contentUrl":"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2020\/07\/alsa.png","width":1194,"height":589},{"@type":"WebSite","@id":"https:\/\/www.creaerte.com\/live\/#website","url":"https:\/\/www.creaerte.com\/live\/","name":"creaerte.com","description":"Agencia de publicidad, comunicaci\u00f3n y marketing en C\u00e1ceres \u2022 Extremadura","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.creaerte.com\/live\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/acc9e93c6216bce2d569b1f0a99607f6","name":"admin","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.creaerte.com\/live\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/736f9ff6dd176e443e4c9cf884b23352631c533b611f216dbc09fc84cda6e67c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/736f9ff6dd176e443e4c9cf884b23352631c533b611f216dbc09fc84cda6e67c?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/www.creaerte.com\/live\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/posts\/28412","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/comments?post=28412"}],"version-history":[{"count":4,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/posts\/28412\/revisions"}],"predecessor-version":[{"id":28415,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/posts\/28412\/revisions\/28415"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/media\/28413"}],"wp:attachment":[{"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/media?parent=28412"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/categories?post=28412"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.creaerte.com\/live\/wp-json\/wp\/v2\/tags?post=28412"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}