{"id":5674,"date":"2011-11-17T09:29:57","date_gmt":"2011-11-17T08:29:57","guid":{"rendered":"http:\/\/creaerte.com\/live\/?p=5674"},"modified":"2011-11-17T09:29:57","modified_gmt":"2011-11-17T08:29:57","slug":"aparcamientos-imposibles","status":"publish","type":"post","link":"https:\/\/www.creaerte.com\/live\/aparcamientos-imposibles\/","title":{"rendered":"Aparcamientos imposibles"},"content":{"rendered":"<p>Simplemente es una forma de recordar a los posibles compradores lo que significa comprar un Jeep, la campa\u00f1a parece estar diciendo que con este 4&#215;4 no s\u00f3lo podr\u00e1s aparcar donde quieras (qu\u00e9 suerte!) sino que adem\u00e1s te va a permitir crear tu propio camino&#8230;. o algo por el estilo.<\/p>\n<p>La estrategia de comunicaci\u00f3n no tiene ninguna pega, se trata de marketing de guerrilla que en esta ocasi\u00f3n consigue sus objetivos utilizando el humor y rompiendo las reglas b\u00e1sicas del sentido com\u00fan (aunque ya se sabe que el sentido com\u00fan es el menos com\u00fan de los sentidos).<\/p>\n<p>La campa\u00f1a de los aparcamientos para Jeep se ha puesto en marcha en Copenhague, Dinamarca, pero aunque es una iniciativa muy localista, gracias a las Internet y las redes sociales se ha distribuido por todo el mundo.<\/p>\n<p><a href=\"http:\/\/creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-0.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"450\" height=\"317\" class=\"aligncenter size-full wp-image-5675\" title=\"jeep-aparcamiento-0\" src=\"http:\/\/creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-0.jpg\" alt=\"jeep-aparcamiento-0\" srcset=\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-0.jpg 450w, https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-0-384x271.jpg 384w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/a><\/p>\n<p><a href=\"http:\/\/creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-1.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-5676\" title=\"jeep-aparcamiento-1\" src=\"http:\/\/creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-1.jpg\" alt=\"jeep-aparcamiento-1\" \/><\/a><\/p>\n<p><a href=\"http:\/\/creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-2.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-5677\" title=\"jeep-aparcamiento-2\" src=\"http:\/\/creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-2.jpg\" alt=\"jeep-aparcamiento-2\" width=\"450\" height=\"317\" srcset=\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-2.jpg 450w, https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-2-384x271.jpg 384w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/a><\/p>\n<p><a href=\"http:\/\/creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-3.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-5678\" title=\"jeep-aparcamiento-3\" src=\"http:\/\/creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-3.jpg\" alt=\"jeep-aparcamiento-3\" width=\"450\" height=\"317\" srcset=\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-3.jpg 450w, https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-3-384x271.jpg 384w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/a><\/p>\n<p><a href=\"http:\/\/creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-4.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5679\" title=\"jeep-aparcamiento-4\" src=\"http:\/\/creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-4.jpg\" alt=\"jeep-aparcamiento-4\" width=\"450\" height=\"317\" srcset=\"https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-4.jpg 450w, https:\/\/www.creaerte.com\/live\/wp-content\/uploads\/2011\/11\/jeep-aparcamiento-4-384x271.jpg 384w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Simplemente es una forma de recordar a los posibles compradores lo que significa comprar un Jeep, la campa\u00f1a parece estar diciendo que con este 4&#215;4 no s\u00f3lo podr\u00e1s aparcar donde quieras (qu\u00e9 suerte!) sino que adem\u00e1s te va a permitir crear tu propio camino&#8230;. o algo por el estilo. La estrategia de comunicaci\u00f3n no tiene ninguna pega, se trata de&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[91,237,236,238,6],"class_list":["post-5674","post","type-post","status-publish","format-standard","hentry","category-noticias","tag-campana","tag-jeep","tag-marketing-de-guerrilla","tag-motor","tag-publicidad","has_thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Aparcamientos imposibles - creaerte.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaerte.com\/live\/aparcamientos-imposibles\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Aparcamientos imposibles - creaerte.com\" \/>\n<meta property=\"og:description\" content=\"Simplemente es una forma de recordar a los posibles compradores lo que significa comprar un Jeep, la campa\u00f1a parece estar diciendo que con este 4&#215;4 no s\u00f3lo podr\u00e1s aparcar donde quieras (qu\u00e9 suerte!) sino que adem\u00e1s te va a permitir crear tu propio camino&#8230;. o algo por el estilo. 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